Cookie Policy
Last Updated: January 28, 2026
1. What Are Cookies
Cookies are small text files that websites place on your device (computer, phone, or tablet) when you visit them. They serve a range of purposes — from remembering your language preference to understanding which pages you visit most often.
Most websites rely on cookies to function properly and to provide a smoother experience for visitors. When you return to a site, cookies help it recognise your device so that settings and preferences carry over from your previous visit.
At Tầm Wheels, we use cookies thoughtfully to keep our website running well and to learn how visitors interact with our pages. This policy explains the different types of cookies we use and how you can manage them.
2. Types of Cookies We Use
Essential Cookies
These cookies are necessary for the basic operation of our website. Without them, features such as page navigation, form submissions, and security functions would not work. Essential cookies do not collect personal information for marketing purposes.
Examples: Session management tokens, cookie consent preferences, basic security protections.
Duration: Most are session cookies that expire when you close your browser; the consent cookie persists for up to 12 months.
Analytics Cookies
Analytics cookies help us understand how visitors use our website — which pages are popular, how long people spend on different sections, and where visitors come from. The data is aggregated and anonymised, meaning it cannot be used to identify you personally.
Examples: Google Analytics tracking identifiers, page-view counters, session duration logs.
Duration: Typically 30 days to 2 years, depending on the specific cookie.
Marketing Cookies
Marketing cookies track your browsing activity to deliver advertising that is more relevant to your interests. They may also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.
Examples: Facebook Pixel identifiers, Google Ads conversion tags, Bing UET tracking.
Duration: Generally between 30 days and 13 months.
Preference Cookies
Preference cookies remember choices you make on our website — such as your preferred language or the region you are browsing from — so that we can tailor the experience to your needs on future visits.
Examples: Language selection, display preferences, recently viewed vehicles.
Duration: Usually 6 to 12 months.
3. Third-Party Cookies
Some cookies on our website are placed by third-party services that we use to improve functionality and analyse traffic. These services have their own privacy policies, and we encourage you to review them:
Google Analytics — helps us understand website traffic patterns and visitor behaviour. Google Privacy Policy.
Google Ads — measures conversions from advertising campaigns. Google Privacy Policy.
Meta (Facebook) Pixel — tracks interactions for advertising purposes. Meta Privacy Policy.
Bing UET — measures advertising effectiveness on the Microsoft network. Microsoft Privacy Statement.
4. How Long Cookies Last
Session cookies are temporary. They exist only while your browser is open and are deleted automatically when you close it. We use session cookies for things like keeping your form data intact while you navigate between pages.
Persistent cookies remain on your device for a set period (or until you delete them manually). They allow the website to remember your preferences and consent choices between visits. The longest-lasting cookies on our site typically expire after 12 to 24 months.
5. Your Cookie Preferences
Use the controls below to manage which types of cookies you allow on our website. Essential cookies cannot be disabled because they are required for the site to function.
Essential Cookies
Required for basic site functionality. Always active.
Analytics Cookies
Help us understand how visitors use our site.
Marketing Cookies
Used for advertising and campaign measurement.
Preference Cookies
Remember your settings and choices.
6. Managing Cookies in Your Browser
In addition to using the controls above, you can manage cookies directly through your browser settings. Below are instructions for the most common browsers. Please note that restricting cookies may affect how our website functions.
1. Click the three-dot menu in the top-right corner and select Settings.
2. Navigate to Privacy and security and then Cookies and other site data.
3. Choose your preferred setting: allow all cookies, block third-party cookies, or block all cookies.
4. To delete existing cookies, go to Privacy and security → Clear browsing data and select "Cookies and other site data."
1. Click the hamburger menu (three lines) in the top-right corner and select Settings.
2. Go to Privacy & Security in the left sidebar.
3. Under Enhanced Tracking Protection, choose Standard, Strict, or Custom to control which cookies are blocked.
4. To clear cookies, scroll to Cookies and Site Data and click Clear Data.
1. Open Safari and go to Safari → Preferences (or Settings on newer versions).
2. Click the Privacy tab.
3. Choose your preferred cookie blocking option. Safari blocks cross-site tracking by default.
4. To remove stored cookies, click Manage Website Data and select the sites you wish to clear.
1. Click the three-dot menu in the top-right corner and select Settings.
2. Go to Cookies and site permissions → Manage and delete cookies and site data.
3. Toggle options to allow or block cookies as you prefer.
4. To delete existing cookies, go to Privacy, search, and services and click Choose what to clear under Clear browsing data.
Mobile browsers: On iOS and Android, cookie settings are usually found within the browser's settings menu under Privacy or Site Settings. The steps are similar to those described above for desktop browsers.
7. Your Rights
You have the right to withdraw your cookie consent at any time by returning to this page and adjusting the toggles above, or by clearing cookies through your browser settings.
You also have the right to request information about which cookies have been placed on your device and to ask us to delete any personal data collected through cookies. Please note that disabling certain cookie categories may affect some website features — for example, the site may not remember your language preference or display preferences.
If you have any questions about our use of cookies or wish to exercise your rights, please contact us at [email protected].
8. Updates to This Policy
We may revise this Cookie Policy periodically to reflect changes in our practices or applicable regulations. Any updates will be published on this page with a revised "Last Updated" date. We recommend checking this page from time to time to stay informed about how we use cookies.